
Road Dogg: WWE Underestimated AEW's Initial Impact
Brian "Road Dogg" James commented that WWE initially viewed All Elite Wrestling as a "little money mark's company" when it launched in 2019, an assessment he now believes was incorrect.
Brian "Road Dogg" James stated that WWE initially underestimated All Elite Wrestling (AEW) when Tony Khan founded the promotion in 2019.
Speaking on the Busted Open podcast in an episode released Sunday, June 7, James discussed WWE's early perspective on the new promotion. He explained that WWE officials viewed AEW as a:
"little money mark's company."
However, James also acknowledged that:
"that was wrong to be looking at it that way."
During his appearance on the podcast, James noted he was currently in Jacksonville, Florida, which he identified as "the home of AEW."
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